Wiser Technology Powers Growth with Vertically Aligned Go-To-Market Approach

Wiser Technology Powers Growth with Vertically Aligned Go-To-Market Approach

Wiser Technology Powers Growth with Vertically Aligned Go-To-Market Approach

The company adopts a market-focused operating model, commonly seen in consulting, engineering, and enterprise technology firms that serve complex, high-trust domains.

Sofia, Bulgaria, June 20th, 2025   – Wiser Technology (BUL:WISR) today announced the completion of a significant strategic shift with the launch of five Business Units, indicating the final stage of the consolidation and transformation process that began with its expansion through M&A in 2023.

As digital and AI transformation projects grow in scope and complexity, clients are no longer seeking one-off vendors. They want committed and capable partners who understand their business, context, and industry – partners who grasp the stakes, navigate ambiguity, and deliver lasting results. Wiser’s new Business Unit structure reflects that shift.

This change marks Wiser’s transition from a functionally structured organization to a vertically and regionally aligned model. It reflects the company’s commitment to delivering greater value by combining deep technological expertise with industry-specific knowledge and clients’ market insight. Each Business Unit will operate with its own strategic leadership, P&L ownership, and tailored business plan, positioning Wiser to create sustained impact across key sectors and growth regions.

Effective immediately, the company will operate through five Business Units:

  • Automotive, Aerospace & Defense, led by Dimitar Dimitrov, will deliver intelligent edge and cloud systems, along with advanced mission-critical software solutions tailored for highly regulated industries.
  • Financial Services, led by Alexander Papratilov, will support financial institutions with digital transformation, secure & compliant solutions, and AI-driven innovation.
  • Technology, Media & Telecommunications, led by Emil Galabov, will partner with IT companies, media, and telecom providers on platform transformation, service offerings, and AI adoption.
  • Middle East, led by Bojidar Bakalov, is structured as a geographic unit, reflecting the region’s unique dynamics, where large-scale AI transformation programs often span multiple industries.
  • Emerging Verticals, led by Jovan Kocić, focuses on additional industry verticals such as retail and healthcare, where Wiser already has experience and sees strong potential for growth.

Wiser’s new go-to-market model includes а cross-industry Strategic Partnerships Organization, led by Spartak Kabakchiev, and a cross-industry Marketing Organization, led by Slavena Tisheva.

“This new approach allows us to deliver greater value to our clients by aligning more closely with their industry-specific needs and business context,” said Kosta Jordanov, CEO of Wiser Technology. “It enables us to take a proactive, custom approach to each market segment we serve, providing tailored solutions that drive measurable impact. Our top entrepreneurial business talent is now focused on driving growth.”

It’s not just about creating focus, it’s about embedding leadership into the mission. Each unit is empowered to shape its own go-to-market strategy, evolve with its customers, and take ownership of long-term value creation. This structural pivot enables speed, accountability, and trust at the edge of the business, where it matters most.

Internally, the new model moves Wiser from a generic go-to-market approach to a vertically focused one, combining deep industry expertise with horizontal capabilities in strategy, design, engineering, and enablement. Each Business Unit is powered by Wiser’s full-stack delivery model, which brings together strategic advisory, experience design, engineering, and enablement services. This integrated approach allows the company to support clients across the full lifecycle – from initial problem definition to long-term operational success.

Wiser Technology Reports 23% Organic Year-Over-Year Revenue Growth in Q1 2025

Wiser Technology Reports 23% Organic Year-Over-Year Revenue Growth in Q1 2025

Wiser Technology Reports 23% Organic Year-Over-Year Revenue Growth in Q1 2025


Sofia, Bulgaria, May 30th, 2025  
-Wiser Technology (BUL:WISR) today announced its consolidated financial results for the first quarter of 2025, delivering 23% organic revenue growth compared to the same period in 2024. Including the impact of 2024’s M&A activity, total revenue grew 330% for the quarter.

The company reported total revenues of €9.13M, above its Q1 guidance, reflecting continued demand for advanced technology solutions in regulated and mission-critical sectors. Wiser closed the quarter with a gross profit of €2.58M, representing a gross margin of 28%, and €231K EBITDA. Throughout the quarter, Wiser continued to scale and made ongoing investments in international expansion.

“We delivered Q1 numbers slightly above our expectations, and are on track to achieve our full-year 2025 revenue target of €38M,” said Kliment Nachkov, CFO of Wiser Technology. “During the quarter, we finalized a critical first phase of operational integration following the 2024 M&A transactions – rolling out a unified organizational structure, completing earn-out periods from prior acquisitions, and progressing toward streamlining the corporate structure. The final phase of the integration process will be completed by year-end,” added Nachkov.

Looking ahead, Wiser Technology will continue investing in international market development and strategic partnerships, with a strong focus on expanding its footprint in DACH, Western Europe, the Nordics, and MENA. The company’s commitment to engineering depth, AI competence, and execution reliability remains central to its value proposition as it scales further in 2025.

Wiser Technology’s Q1 2025 earnings call will take place on June 4th at 10:30 a.m. EET via Google Meet and will be live-streamed on the company’s YouTube Channel. The session is open to investors, analysts, media representatives, and the general public.

Wiser Technology Partners with Airbus and Sociaw on a European Space Agency Project

Wiser Technology Partners with Airbus and Sociaw on a European Space Agency Project

Wiser Technology Partners with Airbus and Sociaw on a European Space Agency Project

The consortium will work on enhancing ESA’s Sentinel Web Information Service


Sofia, Bulgaria, May 14th, 2025  
-Wiser Technology (BUL:WISR) today announced it is coordinating a contract awarded by the European Space Agency (ESA), working in close partnership with Airbus Defence and Space and Sociaw to enhance the Sentinel Online, SentiVista and SentiWiki digital platforms. .

 

The websites are part of ESA’s Sentinel Web Information Service, and serve as the official gateway for information on the Copernicus Sentinel satellite missions – a family of Earth observation satellites that provide free and open data. Since the launch of Sentinel-1 in 2014, the Sentinel missions have generated over 90 PB of data, with more than 166 million products made available to users to date. Through Sentinel Online, scientists, policymakers, and the general public can explore up-to-date mission information, technical documentation, and access points for satellite data.

Securing the SWIS contract represents a significant milestone for Wiser Technology and an important achievement for Bulgaria as a participant in the ESA PECS (Plan for European Cooperating States) programme, which provides limited access to ESA tenders for Bulgarian companies.

The collaboration between Wiser, Airbus, and Sociaw aims to strengthen the online hub that supports Europe’s Copernicus Programme, improving users’ access and engagement with Earth observation data. The project is designed to create a more unified and authoritative online presence for the Sentinel missions, ultimately benefiting environmental management, climate change monitoring, and disaster mitigation efforts worldwide.

“Our collaboration with ESA to enhance the SWIS platform is a natural extension of Wiser Technology’s deep expertise in Space and Earth Observation,” said Dimitar Dimitov, CTO of Wiser Technology. “Over the years, we have successfully delivered complex data streaming and communication systems, large-scale digital platforms, and intelligent solutions that drive critical operations across the Space, Defense, and Automotive sectors. We are particularly proud to lead this groundbreaking initiative — the first of its kind in Bulgaria. It represents a significant opportunity to strengthen our nation’s partnership with ESA and contribute meaningfully to the advancement of space technology in Europe,” Dimitrov added.

The project has to improve access to Copernicus data by upgrading and maintaining the supporting digital infrastructure. The enhanced platforms will enable a wide range of applications, from tracking deforestation and urban development to monitoring greenhouse gas emissions and responding to natural disasters.

As part of the consortium, Wiser Technology is leading the IT development, cybersecurity, and system maintenance workstreams. The team is responsible for building and operating a technical environment that meets both the current and evolving needs of the SWIS platforms. This includes setting up and continuously managing production, testing, and development systems to ensure the service remains reliable, scalable, and resilient. Security compliance is a critical priority, with Wiser implementing stringent measures to protect sensitive data and meet ESA’s regulatory and operational standards. Furthermore, Wiser will focus on enhancing the user experience by refining the websites’ navigation, improving device and browser compatibility, and introducing a mobile-first design approach.

By combining strong backend system reliability with a seamless and accessible interface, Wiser aims to create a future-proof digital environment that empowers a diverse range of users, from scientists and engineers to students and policymakers, to easily explore, access, and benefit from Copernicus Sentinel missions and Earth observation data.

Airbus and Sociaw will work alongside Wiser Technology on this ESA-backed initiative. As manufacturer of the Sentinel-2 satellites and a global leader in geospatial solutions, Airbus will bring deep domain expertise in Earth observation. Sociaw, a 360° digital agency, will contribute its experience in digital communications and design to enrich the content strategy and visual appeal of the websites. Together, the partners’ complementary strengths in aerospace, IT development, and digital engagement will create a more powerful and cohesive experience.

About Airbus

Airbus pioneers sustainable aerospace for a safe and united world. Its innovative products and services connect people and places, protect citizens and vital assets, and are helping to lead the journey towards decarbonizing aerospace.

In commercial aircraft, Airbus designs and manufactures modern and fuel-efficient airplanes and associated services. Airbus is a European leader in space systems, defense and security. In helicopters, Airbus provides civil and military rotorcraft solutions and services worldwide.

Airbus has built on its strong European heritage to become truly international – with around 145,000 employees in roughly 180 locations and relying on more than 18,000 direct suppliers globally. The Company has aircraft and helicopter final assembly lines in Europe, Asia and the Americas.

About Sociaw

Sociaw is one of Spain’s pioneering digital-first agencies, founded in 2012 at the forefront of the social media and digital transformation wave. With deep roots in tech, science, and innovation, the agency has grown to become a trusted partner for both fast-growing startups and major European institutions.

Sociaw stands out for its creative edge and its holistic approach to strategy, combining content, design, and data to deliver tailored, end-to-end solutions that drive impact across digital and physical channels.

Wiser Technology Successfully Wins Two New European Defence Fund Projects

Wiser Technology Successfully Wins Two New European Defence Fund Projects

Wiser Technology Wins Two New European Defence Fund Projects

 

The company’s portfolio includes over a dozen defense-related ventures, ranging from real-time data streaming to AI-assisted decision-making and secure communications.

 

Sofia, Bulgaria, May 8th, 2025 – Wiser Technology (BUL:WISR) partners in two winning European Defence Fund (EDF) consortia selected under the 2024 call. Both projects are 100% financed by the EDF and have a total budget exceeding €33 million. ASTERION is focused on delivering a universal system enabling secure and adaptable underwater communication between and within devices. MARTINA is dedicated to creating a framework to test the accuracy and reliability of AI for satellite image analysis.

ASTERION (Adaptive and Secure Technology-Enabling Reliable and Integrated Opto-acoustic underwater Networking) is a 36‑month action coordinated by the Netherlands Organisation for Applied Scientific Research (TNO), bringing together 19 organizations – nearly half of them research institutes. The project aims to design a flexible and secure underwater communication system that seamlessly connects devices and networks, enhancing interoperability in maritime defense operations.

Wiser contributes specialized algorithms and protocol expertise in ultrasonics for underwater communication. The team has previously delivered system‑of‑systems requirements, detailed software, and hardware design for the CUIIS underwater‑technologies project financed under the European Defence Industrial Development Programme (EDIDP). According to Toshko Punchev, Head of Defense Solutions at Wiser Technology, the company was recommended by another consortium partner – one of the world’s largest shipbuilders – because of its valuable combination of deep military standards know‑how and hands‑on applied expertise demonstrated in the CUIIS project. 

The ASTERION consortium has to develop a versatile underwater communication system that uses acoustic, optical, electromagnetic, and above-water channels (radio and internet) to connect devices both below and above water, supporting various data speeds and formats. “It sounds straightforward on paper, yet the variability of seawater causes refraction and interference that must be detected, filtered, and mitigated,” Punchev explained. “ASTERION will be a demanding project, but our team has the discipline and experience to deliver it.” 

Running in parallel, the 48‑month MARTINA (Multi-source satellite imagery ARTificial INtelligence Analysis challenge) action aims to create a standardized framework to evaluate how effectively AI analyzes diverse satellite images for defense purposes, ensuring accuracy and reliability. The project is coordinated by the Royal Netherlands Aerospace Centre (NLR) and includes partners like Fraunhofer, DLR, ICEYE, SatCen, Hisdesat, and the Luxembourg Institute of Science and Technology. 

Wiser Technology will be responsible for developing the software infrastructure for the consortium, including user identity and Access Management portal for participant interaction and evaluation, as well as a robust front end for intuitive access and a scalable back end to support data handling, workflow management, and result submission. In addition, the company will contribute its expertise in analyzing road infrastructure through dataset preparation, evaluation frameworks, and AI lifecycle development, all building on the company’s prior European Space Agency (ESA) work in AI-driven image analytics for critical infrastructure analysis and road safety.

“The MARTINA project is an excellent example of how Wiser Technology creates synergy from its ESA experience and commercial expertise in building state-of-the-art solutions for the European defense needs,” said Ventsislav Neykov, VP Technology & Innovation at Wiser.

These new assignments continue Wiser’s growing track record in European defense innovation, following over a dozen EDIDP, EDF, and NATO projects. Across all of them, Wiser applies established military standards for software development throughout its full lifecycle—processes, milestones, and documentation—and maintains specialized licenses for requirements traceability and design modelling. This disciplined toolchain delivers the unified engineering approach that European ministries of defense increasingly require.

About European Defence Fund

The European Defence Fund (EDF) is a flagship initiative by the European Union aimed at enhancing defense collaboration among Member States. With a budget of nearly €8 billion for the 2021–2027 period, the EDF supports joint research and development projects that foster innovation and improve interoperability in defense technologies and equipment. By providing financial assistance throughout the entire lifecycle of defense products—from research and design to prototyping, testing, and certification—the fund seeks to strengthen the EU’s strategic autonomy and bolster the competitiveness of its defense industry.

Wiser Technology Wins Innovation Award for an AI-Powered Road Infrastructure Monitoring Solution

Wiser Technology Wins Innovation Award for an AI-Powered Road Infrastructure Monitoring Solution

Wiser Technology Wins Innovation Award for an AI-Powered Road Infrastructure Monitoring Solution

 

RoadSense builds a digital twin of road networks to help prevent accidents and save lives.

 

Sofia, Bulgaria, March 27, 2025 – Wiser Technology (BUL:WISR) has been awarded the Innovation Prize by the French-Bulgarian Chamber of Commerce and Industry (CCIFB) for its AI-powered road monitoring solution, RoadSense. The award was presented at an official ceremony on March 26 at Grand Hotel Millennium Sofia by Mr. Martin Danovsky, Deputy Minister of Innovation and Growth, following a selection by a distinguished jury led by Mr. Stéphane Delahaye, Chairman of the CCIFB Board.

RoadSense creates a digital twin of road networks, utilizing cutting-edge AI and Earth observation. It aggregates data from satellites, weather and traffic reports, traffic cameras, and in-vehicle dashcams to provide an up-to-date, near-real-time view of critical road infrastructure. The system uses machine learning algorithms to empower road engineers and authorities to analyze traffic patterns, detect high-risk zones, and identify maintenance needs—supporting proactive action and safer mobility.

“A heartfelt thanks and deep admiration to our team for their incredible effort and dedication in developing RoadSense – a standout achievement in technological innovation with the mission of creating a safer environment for everyone,” said Dimitar Dimitrov, CTO of Wiser Technology. “I would also like to extend my gratitude to the French-Bulgarian Chamber of Commerce and Industry for providing such a notable platform for promoting innovation in Bulgaria and, most importantly, for the honor of receiving this Innovation Award,” Dimitrov added.

The French-Bulgarian Chamber of Commerce and Industry brings together 300 French, Bulgarian, and multinational companies, aiming to develop and promote economic and trade relations between France and Bulgaria. Now in its sixth year, the Chamber’s Innovation Awards recognize companies that have delivered outstanding and forward-thinking projects. The competition showcases avant-garde solutions and provides a platform for highlighting impactful achievements from across the business community.

Wiser Technology Joins SOFIX, Bulgaria’s Oldest, Leading Stock Market Index

Wiser Technology Joins SOFIX, Bulgaria’s Oldest, Leading Stock Market Index

Wiser Technology Joins SOFIX, Bulgaria’s Leading Stock Market Index

 

This milestone places Wiser among Bulgaria’s top 15 public companies.

 

Sofia, Bulgaria, March 12th, 2025 Wiser Technology joins SOFIX, the main and oldest index of the Bulgarian Stock Exchange (BSE), effective March 24, 2025. This milestone underscores Wiser Technology’s rapid growth as it enters the highly-regarded index at 6th position, reflecting its strong market presence and solid financial foundation.

SOFIX includes Bulgaria’s 15 most liquid publicly traded companies. Inclusion in this blue-chip index requires stringent criteria, including market capitalization, number of shareholders, liquidity, and free float. Wiser Technology comfortably exceeded these benchmarks, allowing the company to join the index.

“Our inclusion in SOFIX signals that Wiser Technology has reached a pivotal stage of maturity and market credibility,” said Kosta Jordanov, CEO of Wiser Technology. “We intend to use this important validation to strengthen investor confidence further as we continue to drive growth and sustained shareholder value,” added Jordanov.

This latest achievement follows Wiser Technology’s recent inclusion in the BGBX40 and BGTR30 indices and admission to the Premium Segment of the Bulgarian Stock Exchange. Wiser Technology became only the tenth company to join this exclusive market segment.

In 2024, Wiser Technology attracted the highest amount of capital on BSE’s main market among all listed companies. The company’s shares ranked as the third most traded for the year.

At the end of February, Wiser Technology reported a four times revenue increase in 2024, compared to the previous year, driven by strategic M&As, operational excellence, and increased market demand, firmly standing as one of Europe’s fastest-growing engineering consultancies.

Looking forward, Wiser Technology is poised for further expansion in the DACH, Nordics, and the Middle East markets, leveraging its expertise in AI and high-growth sectors such as high tech, space and defense, and financial services.

To support this ambitious growth path, the company has made strategic additions to its board, welcoming prominent Fortune 500 executives and consultants: Torsten Wegener, who previously co-founded and scaled successful IT consulting firms such as DD Synergy and C:1 Solutions and was a board member of several large German public IT companies; Ivanka Višnjić, a distinguished professor at Esade Business School in Barcelona, leading the Operations, Innovation and Data Sciences department and a consultant for the likes of IBM, Enel, Caterpillar and Telefonica; and Ivaylo Slavov, founder of BULPROS (now DIGITALL), renowned for guiding it to become one of the largest and fastest-growing technology companies in Central and Eastern Europe.